Addressing critical customer pain points
“Clients often face inconveniences due to insurance contracts expiring without their knowledge. As a service provider, we take responsibility for proactive notification,” explained the CEO of Macir Vie.
Through comprehensive client needs analysis, Macir Vie identified contract expiration as a recurring issue and introduced this innovative, exclusive service to keep clients informed and in control of their insurance coverage.
Advanced customer relationship management
The solution developed with Kepler Technologies provides Macir Vie with an efficient and mobile tool to optimize customer relationship management, ensuring seamless communication across multiple channels.
About macir vie
Macir Vie stands as Algeria’s first private national insurer specializing in personal insurance, offering tailored products that meet Algerian needs in travel, life, and health coverage. This 100% Algerian company operates as a subsidiary of the Compagnie Internationale d’Assurance et de Réassurance (CIAR), a leading player in Algeria’s private insurance market. Macir Vie builds on CIAR’s expertise while driving independent innovation.
Core values drive market leadership
Since inception, Macir Vie has maintained founding values: customer focus, responsiveness, respect, innovation, and solidarity. These principles position the company as a pioneer in offering advanced services including Hajj and Umrah insurance, Group insurance, Travel insurance, and home delivery of travel insurance policies.
Nationwide market presence
With nearly 400 employees and nationwide presence across all 48 wilayas through 140 points of sale, Macir Vie continues expanding its reach throughout the country.
The company’s core mission centers on defending client interests promptly during claims while providing close, quality daily support—captured in its motto: “Together. For life.”
